CITY OF ILAGAN, ISABELA—– The Balay ni IFAN Media Group will start disseminating the focus of 2021 Nutrition Month Celebration with a theme, “Malnutrisyon Patuloy na Labanan, First 1000 Days Tutukan!” as agreed during the 2nd Quarter Virtual Meeting via Zoom on 10 June 2021.
NO II Valdez shared that the focus of 2021 Nutrition Month is on the first 1000 days of a child’s life in order to increase the awareness of general public on the importance of this program and in order to fully implement RA 11148 (Kalusugan at Nutrisyon ng Mag-Nanay Act) that requires mobilization for scaling up of interventions in the first 1000 days especially at the local government units, as the main implementing arm of the program.
“We would like to share the continued efforts to address malnutrition using the PPAN as framework and to concentrate on the First 1000 Days of life to prevent undernutrition and obesity,” NO II Valdez shared during her presentation.
Balay ni IFAN media group will clinch to the suggested elevator pitch of NNC Central office with an acronym of ABAKADA to sustain the recall of NM 2021 to the general public. ABAKADA means:
Alagaan ang buntis
Breastfeeding kay baby
Komplementary feeding na sapat; at
Dapat lahat suportado ang PPAN.
“ We will ensure that activities towards the promotion of first 1000 days of a child’s life not only during NM celebration but all through out the year will be aired in our respective media outlet,” shared by Ms. Sofia Senoc, DZYT and member of Balay ni IFAN Media Group.
The regional activities were also shared during the meeting with the following agreed activities:
- Simultaneous hanging of tarpaulins and streamers
- Distribution of Nutrition Month talking points and flyers
- Text Blast
- Nutrition Month Online Launching
- Messages of Regional Directors
- Messages of NGO Partners
- Messages of LCEs
- Laking 1000 days jingle dance contest
- 2021 Nutrition Month Challenge
- 2021 Nutrition Month Poster Making Contest
- 2021 Chikiting na Alagang 1000 days
- Posting of Social Media Cards
- Airing of Nutrition Plugs (Tagalog, Ibanag and Ilocano versions)
- 2021 NM in Tipon Tipan sa PIA
- Forum on Stunting and the First 1000 Days of Life
- Barangay Nutrition Scholar Conference
- Radio/TV/Media Guesting
- Provision of resource persons for agency seminars
- Engagement of Local Media Groups
- Nutrition Month Culmination
“We are very happy and confident that through everyone’s effort we will increase the awareness and at the same time the knowledge of general populace about the importance of first 1000 days of a child’s life,” stressed by NPC Lonzaga.
With these NNC R02 hopes for a successful 2021 NM Celebration through digital campaigns. ###JNLB